Picking up where we left off in July with another round of early 70's Rexall ads, this time from their 1971 Almanac and Moon Book. This looks like the year they streamlined the iconic logo a bit, losing the oval border and choosing a bolder, thicker hot rod font, plus the addition of the blue and orange slash marks is pretty hip. Open the booklet and find that the clever ad illustration work inside thankfully remains consistent with previous years though, the girls even get sexier (I particularly love the Cara Nome Ultra Care babe), Santa and the Easter Bunny return-- and hey, Russ Meyer himself drops in this time around to help sell toiletry sets! New favorite: the Alumox guy dreamin' about food! Great tagline too: "Too much of a good thing... calls for another!" *burp!