Thursday, August 31, 2023

Revolutionary! Seam-Guide

Found part of a midcentury Seam-Guide cardboard store display, featuring a nice pink color scheme, great lettering, and some really cute leggy illustrations. See how the line runs up the back of the stocking? It's revolutionary, --and worn by nurses and movie stars! I spent some time online trying to find an example of what the complete display looked like (and with the slots filled in), but came up empty. Notable mention: Seam-Guide was based in my old hometown of STL MO!

 

4 comments:

  1. "Does not hinder circulation." Isn't that kind of the baseline for clothes? But then, I was a kid in the 70s and I remember disco pants, so maybe not!

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  2. The mannequin as model is a nice touch.

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  3. The pink is great, but I'm really digging that third print color--the stone lithograph-style shading on the hose (and shoes) in gray. That's really subtle and unusual looking, at least to me. Nice artifact!

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  4. Thanks for the comments, more comin up shortly in September, so stay tombed!

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